Professional Experience

Optometry Giving Sight - Brien Holden Vision Institute Group - UNSW, Sydney
Mar 2015 - Present.
Graphic Designer / 2D Animator
givingsight.org

- Based in Sydney the organization has 5 global offices with a reach across 39 countries. I provided support and liaise for all these - Australia, USA, Canada, UK, Netherlands and Italy; adapting style for regional needs.

- Managed design projects from initial brief discussions to end-to-end production management.

- Excellent organisational skills by saving and filing documents, images and files with order and structure.

- Provided services to wide range of internal stakeholders around the world. Managed relationships with printers and photographers, worked collaboratively with videographer and copywriter.

- Maintain the brand identity and correct use of the logo, within the organization as well for partners and sponsors, respecting brand guidelines and ensuring logo use complies with standards.

- Designed promotional material: booklets, conference booth design, through to brand development and launch, including t-shirts, bracelets, pens, etc. Design business cards, full roll-out of print and digital event collateral. Created Infographics, interpreting audiences needs visual communication.

- Designed interesting and attractive, digital and print version of the Annual reports with tight timeframes. Determined font, layout, and selected photographs, ensured right use of logos and style guides.

- 2D Animation and Motion Graphics skills on We are onto something BIG  for Our Children’s Vision.

- Adapt imagery for the website and social media: banners, covers, profiles, posts been aware of the user experience in different devices.

-Created eDM’s and provided animated gif ads, on partners and sponsor’s web sites.

- Design flyers, pull up banners, marketing brochures promoting the various public health programs globally.

- Design brochures where required to appeal to private and government organisations.

- Attention to detail, versatility and ability to deliver designs that meet the brief.

Selected Contributions:

Create, design and development lead – I Care and Share – Campaign based on the ‘buy one – give one’ principle. I created a logo that represents caring and optometrist services, works in different versions (reversed and mono colour, stacked and horizontal), it is legible/recognisable at minimum size and stands out when presented amongst other logos.

   Without stopping here, I created a guide style and immediately the sales aid guide, followed by countless magazine ads, flyers, donation box, posters and promotional materials

Design and development lead - World Sight Day Challenge 2015 - 2019 – This major fundraising event runs in different countries at the same date, all material comes from my desk, in Sydney. This campaign involve different kind of external promotional materials among internal stationary, style guide, magazines ads, social media images, etc.

We are onto something BIG – Our Children’s Vision - This motion graphic: colourful and vibrant 2D animation was made in After Effects, that celebrate figure of two million children could access eye care anywhere in the world.

Event and Booth Design and Production - Booth VEE 2018 – Vision Expo East (VEE) is held in New York, every year gather 3500 Optometrists, Staff & Ophthalmic Techs, and 700 Exhibitors from 68 Countries. I lead designed and develop the booth, pull up banners, counter display, flyers, t-shirts and brochures, using this opportunity to present the rebrand of the organization.

Officeworks, Sydney
Sep 2011  - Feb 2015.
Printing Consultant
- Processing jobs business to business
- Organisation of artwork, set up for multiple size format and various stock/paper print runs.
- Dispatch for Australia wide delivery via courier services,
- Customer work flow piloting and distribution of jobs to staff, meeting deadlines
- Stock control and ordering, Supplier liaison and production supervision
- Training of new team members,
- Graphic design advisory and support, 
- Artwork finishing, binding and trimming, administration duties,
- Print flyers, essays, business proposals, legal documents, educational and training material
- Print large format, hang and different kind of banners
- Face on face interactions with customers, sale process thru our POS system, 
- Photo system and processing multiple jobs in different machines at the same time.


University of Sydney and UNSW, Sydney
Oct 2012  and  Aug 2013.
Graphic Designer FREELANCE
- Design brochures.
- Layout creation.
- Preparation and retouch images.
- Printing management and supervision.

Lucid Edge, Sydney
Freelance Graphic Designer & 2D Animator
-Designed vector images, graphic elements and character for motion graphics.
-Created storyboard.
-Created and animated motion graphics.
www.lucidedge.com.au


Mundo Olé, (A&E, Bio, THC)
May 2011 - Sep.2011
2D Animator / Graphic Designer
-Production meetings with Local and International Producers and Editors.
-Regionalization of opening titles from American TV shows.
-Creation and animation of motion graphics.
www.canalaetv.com/ar/publicidad.html

La Tele, Channel 12, Caracas
Dec. 2009 - May 2011 

Art Director / 2D Animator /Graphic Designer
- Creation and animation of motion graphic.
- Direct personnel to integrate common projects.
- Supervise designs and animations for TV’s promotions
www.latele.com.ve

Reyes Lucero Estudio de Diseño
May 2009-Nov.2009
2D Animator / Graphic Designer
- Design and animation for banner for web sites.
- Graphic design skills.
- Creation and animation of motion graphics.
www.reyeslucero.com/menu.html

Fedex-Kinko's (Office and Printer Centre) Sydney
Sep 2004 - Oct 2008.
Graphic Design /Printing Consultancy
- Printing consultant.
- Graphic design skills.
- Creation and preparation of documents.
www.fedex.com/us/office/

Boomerang Australia, Sydney
Apr 2003 - Jul 2004.
2D Animator / Graphic Designer FREELANCE
- Design poster and banners
- Creation of logo, new image, desktop.
- Design, animated and editing of promotional video.
www.boomerangaustralia.com

R.C.T.V. Channel, Caracas.
Feb. 2000 - Mar. 2002
2D Animator / Senior Graphic Designer
-Graphic design skills.
-Manage graphic strategies for image’s promotion.
-Creation and animation of motion graphics.
www.rctv.net

Puma T.V. Channel, Caracas.
Jun. 1999 - Mar. 2001.
2D Animator / Graphic Designer
-Develop concepts and design projects.
-Prepare and supervise productions.
-Design and animate creative motion graphics.
http://en.wikipedia.org/wiki/Puma_TV

NuCorpa (Advertisement Agency) Caracas
Nov. 1997 - Feb. 1999
Graphic Designer
-Creation of mock-up and finished artwork preparation.
-Creation of brochures, flyers, newsletters, and P.O.S material.
-Design ad’s for magazines and newspaper.
www.nucorpa.net

Venevision T.V. Channel, Caracas.
Sept. 1996 - Apr. 1997
Apprenticeship in Graphic Design
-Design logotypes and brochures.
-Creation of internal corporative material.
-Scanning and retouching images.
www.venevision.net